Manual merchandising gives you complete control over the presentation of products on your website. For example, you can "pin" a specific product, like a cake, to ensure it appears at the right place in the selected categories. This strategy lets you spotlight key items prominently across your store. You can also reorder categories and departments to prioritize displaying the most appealing or important products, ensuring they catch the customer's eye first. This approach aligns your product visuals with your marketing goals and customer preferences. Access the feature via Operation -> Merchandising.